I am participating in the 30-Day Book Marketing Challenge, which is a wonderful resource I came across by author Rachel Thompson, and while working through the challenge, I found a great new tool! I thought it would be fun to share a “homework assignment” with you from Week 1.
The primary focus last week was to develop a Twitter presence. Even though I already had an account, there were a ton of tweaks that were suggested. At first they seemed minor, but they ended up making a huge impact. The biggest one that comes to mind, was changing my profile bio to include hashtags and a link to my Amazon page. Within the first 2 days my activity jumped substantially. There will be more on my results in a later post.
The book also suggests various digital tools to help streamline processes, which makes it easier to market as a one woman show (and still find time to write). Pablo by Buffer, is one of the tools that I had fun with. It allows you to create beautiful slides using royalty-free images and lets you either download them to your computer for future use, or upload them directly to your various social media sites. For anyone who has a Buffer account (for scheduling your media posts), even better! The slides can be scheduled right from the Pablo site to post to your various medias at a later date and time!
Here are some of the images I had fun with this last week:
We are never too old to learn something new, and I am having a blast doing just that! With the internet, the opportunity to expand your knowledge base is endless, and I have been fortunate to come across some really great products which help me work smarter. I would like to thank all the creatives who paved the way before me, and passed on their knowledge about what works and what doesn’t. It has been extremely helpful, and I hope one day the products I mention are able to help someone who is just starting out. That is what life is all about right? Paying it forward?
I am excited to see what next week brings! In the meantime, if you have found a great product that assists with book marketing or publishing please feel free to leave a comment. I would love to see what everyone else has in their toolbox!
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